PORTFOLIO OF WORK — INTUIT

With a talented cross-functional team, we dug into customer insights and market patterns to build a strategy that was both design-forward and data-driven.

As Marketing Leader, my role was to set the direction and strategy. As a Player-Coach, I worked alongside the team on the integrated media plan, creative and campaign development from idea through launch.

The result: a fresh, cohesive brand expression—innovative, discovery-led, and designed to spark real delight across customer platforms and devices.

One Intuit Global Referral Capability